Barbara Platts has more than a decade of experience in the communication industry. She's worked in different forms of media, from public radio and podcasts to newspapers, magazines, and websites. She currently serves as an editor for two magazines, works with several brands on marketing content, and writes for multiple publications.
She had an award-winning column for six years in the Aspen Times. She's also written copy and worked as a marketing consultant for numerous regional and national brands, produced and written social media content for APM's Marketplace, and written and edited literary works as the editor-in-chief of Lunch Ticket, as well as in longer form projects such as the memoir she's been working on.
Barbara has her undergraduate degree in journalism from Emerson College and her MFA in creative writing from Antioch University.
She recently moved back to Boulder, Colorado after a stint in Los Angeles. When she’s not working, Barbara can be found spending time with her husband, three adorable pups, and new baby girl. She loves hiking and skiing the steeps in the Colorado mountains, reading an intriguing memoir or news article, or spending time with loved ones.
Barbara's writing and marketing expertise spans a diverse range of subjects, including lifestyle, health, cannabis, human interest, awards and personalization, and emerging trends. Her versatility is evident in her work across various genres and media, encompassing creative nonfiction, journalism, copywriting, and content creation.
Barbara's editorial writing includes writing two regular columns for mountain town newspapers, where her compelling prose earned her multiple accolades. While pursuing her MFA in creative nonfiction at Antioch University, she further showcased her talent as the editor of the literary journal Lunch Ticket. Her essays, celebrated for their depth and insight, have also been featured in SWEET JANE magazine.
Barbara has a broad background in journalism, covering stories of both local and national importance. Her experience stretches from Aspen Public Radio to Marketplace, encompassing a variety of media and formats along the way. Whether it's through radio broadcasts, digital content, magazine articles, or newspaper reports, she's adept at delivering impactful stories across multiple platforms.
Barbara possesses a versatile skill set that encompasses public relations, content creation, copywriting, and social media management, enabling her to craft compelling brand narratives across multiple styles and platforms. Her experience spans a wide array of industries, including food and beverage, hospitality, barbecue, pets, apparel, real estate, and health and fitness. Through a nuanced understanding of various styles and platforms, she ensures each brand's story is told in the most engaging and authentic way possible.